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Bite-Sized Marketing: Realistic Solutions for the Over-Worked Librarian (edit title)

Nancy Dowd, Mary Evangeliste, Jonathan Silberman (?) (edit contributors)

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Description

Written and designed to reflect the way people read today, this book is structured to quickly impart simple and cost-effective ideas on marketing your library. Filled with contemporary marketing ideas, the authors provide * How-tos of guerrilla marketing * Cutting-edge digital marketing... read more

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