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Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity (edit title/settings)

by Avinash Kaushik (Author) (edit contributors)

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The bestselling book Web Analytics: An Hour A Day was the first book in the analytics space to move beyond clickstream analysis. Web Analytics 2.0 will significantly evolve the approaches from the first book and presents an innovative new framework for making critical business decisions... read more

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  1. Avinash Kaushik (Author)

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