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Description edit
Don’t be afraid of deviants. They just may save your business. In today's challenging and sometimes puzzling business environment, deviance equals innovation--the kind of breakthrough thinking that creates new markets and tumbles traditional ones. In The Deviant's Advantage , two of... read more
Ridiculously Simplified Synopsis edit
First Sentence edit
Mad isn't the only deviant to find its way to the center of Social Convention.
Authors & Contributors edit
- Ryan Mathews (Author)
First Edition edit
Original Language: English
Publisher: Crown Pub
Country: Add the country of publication.
Publication Date: 2002
ISBN: 0609609580
Page Count: 288
Publisher: Crown Pub
Country: Add the country of publication.
Publication Date: 2002
ISBN: 0609609580
Page Count: 288
Classification edit
- Library of Congress: Add the Library of Congress Classification.
- Dewey: 658
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