Emotional Design: Why We Love (or Hate) Everyday Things
 

Emotional Design: Why We Love (or Hate) Everyday Things

by Donald A. Norman


Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New... (read more)

Top tags: designinteraction designusabilityuiengineering (all tags)

 

Member Reviews

  • Rachita Rath
    • Rated 4 stars

    a book thats talks about some substancial thing about the psyche of ppl and has finaaly assembled the bits n pieces of info spread all over... very helpfull... the next design(after reading) you make will surprise you.... it surprised me...

    Rachita Rath wrote this review Tuesday, October 30 2007. ( reply | permalink )
  • nunile
    • Rated 3 stars

    Leído en 2005
    El autor explica por qué nos gustan los objetos que nos rodean: para que algo nos guste debe despertar nuestras emociones, por delante de ser únicamente funcionales.

    nunile wrote this review Sunday, September 23 2007. ( reply | permalink )
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