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The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

by Brian Solis (Author) (edit contributors)

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Douglas Karr
  • Rated 3 stars

The most comprehensive book on business and new media to date. Brian has done an exceptional job explaining how we got here, what it is, why it's different and what to do about it. This should be a must-read for all communications managers, PR professionals and marketers.

Douglas Karr wrote this review Monday, June 7, 2010. ( reply | permalink )