The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (edit title/settings)

by David Meerman Scott (Author) (edit contributors)

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Description edit see section history

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind... read more

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Obama
Palmer
Ratliff
Mark Warner
Stern
Warwick
Pedersen
Goldstein
Smith
Mcdermott
Technorati
Harrington
Maruna
Peterson
Fogarty
Jeffrey Eisenberg
Pearlman
Batterson
Smyth
Scala
Mack
Facebook
Webinar
Richard

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David Meerman Scott (Author)

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Dewey: 658.872

Subjects edit see section history

Books › Business & Investing › Marketing & Sales › Marketing
Books › Business & Investing › Marketing & Sales › Public Relations
Books › Computers & Internet › Business & Culture › Web Marketing

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