Books

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Description

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind... read more

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Authors & Contributors

  1. David Meerman Scott (Author)
 

Books with Additional Background Information

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Books That Influenced This Book

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