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Liked It

1 of 1 members found this review helpful
Navin Rao
  • Rated 5 stars

This is another rare & truly insightful management book...
Read it if you want to create something new in business!
Not another "fad of the month" concept, but something that stays with you and teaches you a lot of things - filled with a lot of real life examples that really broke out of...

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Didn’t Like It

David K
  • Rated 2 stars

So so stuff. no fresh thinking. conventional approach. skimmer.

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Newest Reviews

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  • Navin Rao
    1 of 1 members found this review helpful
      • Rated 5 stars

    This is another rare & truly insightful management book...
    Read it if you want to create something new in business!
    Not another "fad of the month" concept, but something that stays with you and teaches you a lot of things - filled with a lot of real life examples that really broke out of the "rat race"!

    Navin Rao wrote this review Monday, February 27, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    Ken Streater
      • Rated 5 stars

    Make competition irrelevant. This is the cornerstone philosophy of the book. But it does not suggest you crush your competitors. Rather, it illustrates the need to create new and different services and products that would not yet have competition. That is the wide open blue ocean...

    Ken Streater wrote this review Sunday, February 26, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    Thomas Gallagher
      • Rated 4 stars

    "Just finished for Innovation class. Some may argue it's dated, but I found some good takeaways."

    Thomas Gallagher wrote this review Sunday, February 19, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    dragontwins
      • Rated 5 stars

    Great!

    dragontwins wrote this review Saturday, February 18, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    Max Uhlenhuth
      • Rated 5 stars

    Blue Ocean Strategy is a book about creating new industries and dominating them. It focuses on breaking out of "red oceans" of bloody competition into brand-new "blue oceans" of unexploited potential. The book claims that the best way to identify blue oceans is to look at the "value curves" of various competitors on a "strategy canvas" to identify the value-creating elements of their businesses, find costly but unimportant aspects of their offerings, and uncover opportunities for "value innovation". Value innovation simultaneously increases value and decreases cost, opening a blue ocean for your company. The book points out that most of the time value innovation isn't actually the result of a technological advance, but rather a unique combination of existing components. Interestingly, the book discusses how to keep competitors out of your new blue ocean either with IP protection or by pricing your product competitively enough to get widespread adoption and discourage competitors from entering the market (profit margins big enough for you but too small for more inefficient competitors).

    Max Uhlenhuth wrote this review Tuesday, January 10, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    David K
      • Rated 2 stars

    So so stuff. no fresh thinking. conventional approach. skimmer.

    David K wrote this review Thursday, January 5, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    Andres Felipe Hurtado
      • Rated 5 stars

    Just Love it, if your thing is "thinking outside the box" then this is the perfect book for you, it helps you comprehend a different approach in the company strategy direction.
    KUDOS for the authors!

    Andres Felipe Hurtado wrote this review Wednesday, January 4, 2012. ( reply | permalink ) Was this review helpful? Yes | No
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    Chris C
      • Rated 4 stars

    This book is a business management gem written by two INSEAD professors. There is a plethora of well written business research here, including surprising information about how Ford Motor and the Air Force used value innovation to increase their market share and/or readiness. This was a pleasant read and extremely well-crafted. This was also on a list of recommended books from get abstract, a employee-growth service provider to my employer, the General Electric Company.

    Chris C wrote this review Thursday, December 29, 2011. ( reply | permalink ) Was this review helpful? Yes | No
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    Marcio Lins
      • Rated 5 stars

    amazing!

    Marcio Lins wrote this review Thursday, December 29, 2011. ( reply | permalink ) Was this review helpful? Yes | No
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    Loy Machedo
      • Rated 1 stars

    Despite being sold in over 2 million copies and translated in more than 40 languages I found this book to be a dragging depressing dull book.
    After struggling to read this obnoxiously smart sounding book, I asked myself, what did I learn that was new?
    And the answer to this simple question was – nothing.
    If you don’t have time to read this business bound no-brainer boredom of blunders, here in a single sentence is what this book is all about.
    Instead of killing yourself where the markets are crowded with competition, focus on value innovations for the customer to benefit both you and the client.
    The end.
    And then if you are still curious to know what did the author fill up in all the pages, here are a few examples cited in the book
    1) Cirque du Soleil smart foray into creating new clients for itself
    2) iTunes legal alternative for music downloads, eliminating the red ocean of music CDs
    3) Dyson alternative of bag less vacuum cleaners
    4) Yellow Tail wine offering of wines which were sold as alternatives to beer and coolers eliminating red ocean competition from the wine industry.
    5) do CoMo’s offering of Internet services on cell phones in Japan.
    6) the growth of Texas based Curves fitness centres, offering a easier alternative for staying fit to busy adults.
    7) And yes, a brief look at Henry Ford’s Model – T, Apple Computers and Dell
    Repetitive terminologies, stating over-used & over stated examples and trying intelligently to sound descriptive rather than perspective makes this 230 paged blue book, leaving you rather blue.
    Overall rating – 1 out of 10
    (may be a 2, if the authors asked me to help them out and say something good about their book)

    Loy Machedo wrote this review Tuesday, December 6, 2011. ( reply | permalink ) Was this review helpful? Yes | No
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