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Description
What are virtual communities? Virtual communities are groups of people who share common interests and needs who come together on-line. Most are drawn by the opportunity to share a sense of community with like-minded strangers-regardless of where they live. But virtual communities are... read more
First Sentence
The rise of virtual communities in on-line networks has set in motion an unprecedented shift in power from vendors of goods and services to the customers who buy them.
Table of Contents
Authors & Contributors
- John Hagel (Author)
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