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Description edit
Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, best-selling Author Seth Godin argues that the information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful... read more
Ridiculously Simplified Synopsis edit
Characters/People edit
First Sentence edit
Imagine for a second that you're at your business school reunion, trading lies and bragging about how successful you are and/or are about to become.
Authors & Contributors edit
- Seth Godin (Author)
First Edition edit
Original Language: English
Publisher: Add the publisher.
Country: Add the country of publication.
Publication Date: 2002
ISBN: 978-0743220651
Page Count: 224
Publisher: Add the publisher.
Country: Add the country of publication.
Publication Date: 2002
ISBN: 978-0743220651
Page Count: 224
Classification edit
- Library of Congress: Add the Library of Congress Classification.
- Dewey: 381
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