The Big Red Fez: How To Make Any Web Site Better by Seth Godin - Shelfari

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Description

YOUR WEB SITE IS COSTING YOU MONEY. IT'S ALSO FILLED WITH SIMPLE MISTAKES THAT TURN OFF VISITORS BEFORE THEY HAVE A CHANCE TO BECOME CUSTOMERS. According to marketing guru Seth Godin, a web site visitor is a lot like a monkey looking for one thing: a banana. If that banana isn't easy to... read more

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In Japan, there are thousands of pachinko parlors.

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Seth Godin (Author)

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