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Liked It “If you liked "The Tipping Point" or "Freakonomics", you'll enjoy this one, too! |
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“If you liked "The Tipping Point" or "Freakonomics", you'll enjoy this one, too!
tomeinamorata wrote this review Sunday, July 12 2009. ( reply | permalink ) Was this review helpful? Yes | No
I had the pleasure of attending a presentation with Mr. Johansson -- probably the best, most entertaining and informative presentation I've been to over the years (and I've been to MANY due to work...). He's extremely bright and well-spoken and the book proves that.”
“So so - not the most enlightening thing I've ever read - but does offer some good encouragement to go and live on the edge.”
fildawg wrote this review Wednesday, April 8 2009. ( reply | permalink ) Was this review helpful? Yes | No
“If you're interested in Innovative ideas or creativity, read this book. It's very good”
Daxx wrote this review Friday, June 20 2008. ( reply | permalink ) Was this review helpful? Yes | No
“ (designthinkingdallas : "Fundamental premise...it took the efforts/funding of one family to make the entire Renaissance movement come to bear.")
iggy r wrote this review Tuesday, February 12 2008. ( reply | permalink ) Was this review helpful? Yes | No
Hmm...not really, it's not a history book, it's closer to some type of self-actualization or business seminar read. Using Medici in the title is just an example he often brings up. It's actual premise is that creativity and real innovation requires divergent thinking and risk taking, whether it be on an individual or corporate basis.”
“A solid book based around a straightforward premise; quick read.”
bencasnocha wrote this review Monday, February 4 2008. ( reply | permalink ) Was this review helpful? Yes | No
“Fundamental premise...it took the efforts/funding of one family to make the entire Renaissance movement come to bear.
DesignThinkingDallas wrote this review Tuesday, October 16 2007. ( reply | permalink ) Was this review helpful? Yes | No
It has to hold clues as to how we can move Design Thinking forward in organizations.”
“In reading Frans Johansson’s book, The Medici Effect, I was able to take away a lot of practical ways of increasing innovation especially by looking for the intersections between fields of practice.
Harold wrote this review Saturday, October 14 2006. ( reply | permalink ) Was this review helpful? Yes | No
Johansson tells you to look for reversals which may give you insights into new ways of doing things. He uses a restaurant as an example, saying that the assumption is that restaurants have menus, but the reversal would be a restaurant without a menu. This would be one where, "The chef informs each customer what he bought that day … the diner selects the desired food items and the chef creates a dish from them, specifically for each customer."
Johansson states that those with lots of good ideas are also those with lots of bad ideas. The important thing is to generate many ideas, and follow through on those that show promise. Innovation is the following through part.
Johansson suggests that the way to be creative is to start early and let the idea develop over time. Don’t wait till the last minute:
"… we should start by working hard and in a focused manner on a problem or idea and develop it as far as possible. Then we should wait, move on to something else, and forget about the problem for a while."
The Medici Effect is a quick read and I really enjoyed it. I would recommend this book as a window on new possibilities. ”
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