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Description
All business owners want to garner publicity for themselves, their products, and their organizations. So how do you create distinctive materials and more importantly—the buzz that sets you apart from the competition? Award-winning publicist Sandra Beckwith goes beyond other PR primers to... read more
First Sentence
For the more than twenty years that I've been a publicist, my oldest brother has been asking me, "So, how's the advertising business?"
Table of Contents
Authors & Contributors
- Sandra L. Beckwith (Author)
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