Seeing What's Next: Using Theories of Innovation to Predict Industry Change (edit title)

Shelfari edited the description of Seeing What's Next: Using Theories of Innovation to Predict Industry Change Saturday, August 1 2009.

• A Framework for Predicting Industry Winners and Losers Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data, and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution , Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action. A unique, "outside-in" perspective on industry change, Seeing What's Next will help executives, analysts, and investors develop invaluable intuition into the future that matters to them.

Shelfari edited the contributors of Seeing What's Next: Using Theories of Innovation to Predict Industry Change Tuesday, July 21 2009.

• reordered the contributors.
• 1 : Clayton M. Christensen:
• 2 : Scott D. Anthony:

Shelfari edited the contributors of Seeing What's Next: Using Theories of Innovation to Predict Industry Change Tuesday, July 21 2009.

• Edited a contributor: Scott D. Anthony: (Primary AuthorNone)

Shelfari edited the contributors of Seeing What's Next: Using Theories of Innovation to Predict Industry Change Friday, July 17 2009.

• Added a contributor: Clayton M. Christensen: (Primary Author)
• Added a contributor: Scott D. Anthony: (Primary Author)

Shelfari edited the first sentence of Seeing What's Next: Using Theories of Innovation to Predict Industry Change Friday, July 17 2009.

• The first part of using theory to predict industry change involves understanding when to reasonably expect innovation to lead to the emergence of new companies or business models that could be harbingers of industry change.