How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in the follow-up to his huge bestseller, The Tipping Point. Utilizing case studies as diverse as speed dating, pop music, and the shooting of... read more
This is another fine book by the author of Tipping point, an iconic book that captured the world’s attention with its theory that a curiously small change can have unforeseen effects. This is a fascinating book about how the mind works. It is about the power of thinking without thinking. The... read more
“If we are to learn to improve the quality of the decisions we make, we need to accept the mysterious nature of our snap judgments. We need to respect the fact that it is possible to know without knowing why we know and accept that - sometimes - we're better off that way.”Malcolm Gladwell
“It is quite possible for people who have never met us and who have spent only twenty minutes thinking about us to come to a better understanding of who we are than people who have known us for years.”Malcolm Gladwell
“Truly successful decision making relies on a balance between deliberate and instinctive thinking.”Malcolm Gladwell
“We have, as human beings, a storytelling problem. We're a bit too quick to come up with explanations for things we don't really have an explanation for.”Malcolm Gladwell
“We learn by example and by direct experience because there are real limits to the adequacy of verbal instruction.”Malcolm Gladwell
“We need to respect the fact that it is possible to know without knowing why we known and accept that -- sometimes -- we're better off that way.”Malcolm Gladwell
“The key to good decision making is to knowledge. It is understanding. We are swimming in the former. We are desperately lacking in the latter.”Malcolm Gladwell
“Some of these new thinkers say if we have better intelligence, if we can see everything, we can't lose," Colonel Van Riper said. "What my brother always says is, 'Hey, say you are looking at a chess board. Is there anything you can't see? No. But are you guaranteed to win? Not at all, because you can't see what the other guy is thinking.”
“Haste makes waste”Malcom Gladwell
“Contempt is closely related to disgust, and what disgust and contempt are about is completely rejecting and excluding someone from the community. The big gender difference with negative emotions is that women are more critical, and men are more likely to stonewall. We find that women start talking about a problem, the men get irritated and turn away, and the women get more critical, and it becomes a circle. But there isn't any gender difference when it comes to contempt.”Malcolm Gladwell
“You know, in order to make somebody laugh, you have to be interesting, and in order to be interesting, you have to do things that are mean. Comedy comes out of anger, and intereing comes out of angry; otherwise there is no conflict. But he was able to be mean and you forgave him, and you have to be able to forgive somebody, because at the end of the day, you still have to be with him, even after he's dumpted the girl or makde some choices that you dont' agree with.”Brian Grazer, Hollywood producer, on hiring Tom Hanks for Splash
“Insight is not a lightbulb that goes off inside our heads. It is a flickering candle that can easily be snuffed out.”Malcolm Gladwell
“In one study, we were watching newlyweds, and what often happened with the couples who ended up in divorce is that when one partner would ask for credit, the other spouse wouldn't give it. And with the happier couples, the spouse would hear it and say, 'You're right.' That stood out.”Amber Tabares
“Having lunch with <professional food tasters> is like going cello shopping with Yo-Yo Ma, or dropping in on Giorgio Armani one morning as he is deciding what to wear.”
INTRODUCTION
The Statue That Didn't Look Right
ONE
The Theory of Thin Slices: How a Little Bit of Knowledge Goes a Long Way
TWO
The Locked Door: The Secret Life of Snap Decisions
THREE
The Warren Harding Error: Why We Fall For Tall, Dark, and Handsome Men
FOUR
Paul Van Riper's Big Victory: Creating Structure for Spontaneity
FIVE
Kenna's Dilemma: The Right- and Wrong- Way to Ask People What They Want
SIX
Seven Seconds in the Bronx: The Delicate Art of Mind Reading
CONCLUSION
Listening with Your Eyes: The Lessons of Blink
Afterword
Notes
Acknowledgements
Index
Reading Group Guide
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