Shelfari: The Site for Books & Readers
sign in
|
help
More
Books
Featured
Most Popular
Recent Edits
Subjects
Series & Lists
Tags
Authors
More
Community
Members
Most Active
Groups
Most Active
Group Categories
Shelfari Blog
advanced search
Search
Books
Search:
Books/Authors
Members
Groups
Discussions
Philip Kotler
(edit name/settings)
Details
Books
(53)
Discussions
(0)
see page history
Notify me when this page changes.
Overview
edit
Write an overview for this author.
Bibliography
(2008)
Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System
(2008)
Principles of marketing
(2006)
B2B Brand Management
(2003)
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
(2003)
A Framework for Marketing Management
See complete bibliography
(53)
Personal
edit
Legal name: Philip Kotler
Birthdate: May 27, 1931 (age 81)
Birthplace: Chicago, Illinois, US
Nationality: American
Gender: Male
Official Website: http://www.kotlermarketing.com/
Genres: marketing, business
My Status
My Review
My Edition
My Tags
More to Do